Sometimes we have clients that worry about whether or not Buystream will work on iPads, iPhones, and other mobile devices. It’s true that right now Buystream uses Flash to deliver its video content. Yesterday Youtube wrote a great article on this very subject. People are confused about what HTML5 is and isn’t. Steve Jobs has taken a clear stance and many people have simply followed his lead.
For now, Flash is the best method to deliver video content on websites while HTML5 is the best way to deliver content on apple devices. Buystream knows it’s important for your content to be accessible in a variety of ways. We are working toward a simple solution that will allow your content to be seen on mobile devices even if it does not have the great interactive features that our flash player currently has.
As this debate unfolds and HTML5 matures, Buystream may move to using HTML5 throughout our system. However, currently HTML5 is an immature technology that doesn’t even have a standard video codec for all browsers. Until this technology is more mature and has true standards across all browsers, we’ll continue to use flash to deliver some of the most interactive and powerful e-commerce video technology on the market.
